Free Webinar

Stop Selling Content. Start Selling Transformation

AI made information worthless. But demand for real human guidance has never been higher. Here's the model that's working.

What you'll learn during the training (that most experts will figure out 2 years too late):

  • The 3-part model behind $1M+ coaching businesses built on small audiences. No daily content, no paid ads, no confusing funnels
  • Why "build an audience → sell a course" is dying in the AI era and the simpler model replacing it
  • The 2 myths keeping most experts stuck under six figures (including the math that proves 10 right-fit clients beats 10,000 followers)
  • How experts on Kajabi have generated over $11B in niches you've never heard of including RV park investing and Australian estate law

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HOSTS
Graham Cochrane
7-Figure Expert & Entrepreneur
Jonathan 'JCron' Cronstedt
Co-CEO of Kajabi
Free Webinar

Stop Selling Content. Start Selling Transformation

AI made information worthless. But demand for real human guidance has never been higher. Here's the model that's working.

What you'll learn during the training (that most experts will figure out 2 years too late):

  • The 3-part model behind $1M+ coaching businesses built on small audiences. No daily content, no paid ads, no confusing funnels
  • Why "build an audience → sell a course" is dying in the AI era and the simpler model replacing it
  • The 2 myths keeping most experts stuck under six figures (including the math that proves 10 right-fit clients beats 10,000 followers)
  • How experts on Kajabi have generated over $11B in niches you've never heard of including RV park investing and Australian estate law

Meet your hosts

Graham Cochrane

Graham Cochrane is a USA Today bestselling author, entrepreneur, and business coach who helps people create more money, margin, and meaning in their lives. As the founder of The Effortless Business® and host of The Graham Cochrane Show — a top 0.5% global podcast — he has built multiple seven-figure online businesses over the past 16 years that generate millions in revenue while requiring less than five hours per week to run. His frameworks have helped thousands of entrepreneurs simplify their businesses, avoid burnout, and build high-income models aligned with their purpose.

10K+
Coaches Trained
750K+
Subscribers

Jonathan 'JCron' Cronstedt

Jonathan 'JCron' Cronstedt is the Co-CEO of Kajabi, the platform powering some of the largest expert and creator-led businesses in the world. As Kajabi's former President, he led the company to 2153% growth and a $2B valuation in five years, building the operational playbook behind one of the most successful platforms in the creator economy. With 20+ years leading and scaling companies across SaaS, publishing, and direct sales, JCron is the author of The Bullseye Formula and is now back at Kajabi's helm, focused on helping experts build the kind of high-margin, transformation-driven businesses that thrive in the AI era.

$11B+
in Expert earnings on Kajabi
20+
years teaching digital marketing

Frequently asked questions

What is Kajabi?

Kajabi is the operating system for human expertise. It gives experts one place to build, market, sell, and deliver their work so they can run a real business without relying on scattered tools. The system brings products, marketing, payments, and client experiences together in a clear and connected workflow.

Who is Kajabi for?

Kajabi is for real experts whose knowledge is earned through lived experience. Coaches, educators, practitioners, clinicians, creators, and service professionals use Kajabi to share what they know and build a business around it. If you guide people through a transformation, Kajabi is built for you.

What can I build on Kajabi?

You can build courses, coaching programs, digital products, memberships, communities, and high-value client experiences on Kajabi. The platform supports simple information products as well as structured, relationship-based programs that help clients achieve real transformation.

What makes Kajabi different from other platforms?

Kajabi is different because it replaces a patchwork of tools with one unified system. Starter platforms are easy to begin with but limit growth. More complex tools are powerful but heavy to manage. Kajabi combines clarity and strength so experts can run their entire business in one place without complexity.

How does Kajabi help experts grow their business?

Kajabi helps experts grow by connecting their identity, products, audience, marketing, and client delivery in one system. This creates a clear path forward and reduces the friction that comes from using separate tools. Experts move faster because every part of their business works together.

Is Kajabi a good platform for selling digital products and expertise?

Yes. Kajabi gives experts one connected system for creating, marketing, and selling their digital products. You can build courses, coaching programs, memberships, and other knowledge based offers, then deliver them through a professional client experience. The platform includes email, landing pages, checkout, automation, and analytics, which removes the need to manage separate tools. Experts choose Kajabi because it supports both simple digital downloads and more advanced, transformation focused programs, all inside a single business system.

Is Kajabi good for beginners who want to grow into a larger business?

Yes. You can start with a single product and expand as your business grows. Kajabi is designed to support both early-stage experts and experienced leaders, without requiring you to switch platforms or rebuild your systems as you scale.