Laguna:Cycle Preview

Soon you'll be able to give your members room to move. They'll be able to upgrade or downgrade between subscription tiers, with proration handled accurately and billing that just works. It's one of the most-requested ways to keep a customer instead of losing one... when someone's needs change, their plan can change too, and nobody has to walk out the door to make it happen.

Order bumps are about to get smarter. Today every buyer sees the same bumps, whether or not they make sense for them. With conditional order bumps, an offer only shows up when it actually fits, and it hides automatically when a customer already has access to what's included. That means your customers see the right offer at the right moment and skip the ones they don't need, so checkout stays clean, every offer works a little harder, and you capture more revenue from the buyers you already have.

Checkout is about to get faster. With Link by Stripe, customers who already have a Link account will be able to buy in a single click... no re-typing card details, no fumbling at the exact moment they're ready to say yes. Less friction at checkout means fewer abandoned carts and more sales that actually close.

Cofounder is moving into the heart of your dashboard. From day one it'll walk you through the steps that matter most... publishing your first offer, setting up payments, getting ready to sell. Next-step cards will keep the momentum going, and when you're ready to grow your audience, Cofounder will hand you off to Amplify. Less staring at a blank dashboard wondering where to start. More getting to your first sale.

Amplify is about to get easier to work. This phase brings a dashboard that will know whether you're here to grow your audience or earn by promoting other Heroes, and point you to your next step either way. It'll also connect with Cofounder when you're ready to grow your audience, so joining in and getting your first sale will take a lot less guesswork.

Cofounder and connected AI Agents like Claude and ChatGPT will be able to build automations with you. Soon you'll be able to describe what you want to happen, and your agent will draft and wire up the automation behind the scenes... connecting the triggers and actions so you don't have to. You'll stay in control the whole way: review it, adjust it, publish it when it's right. The busywork moves off your plate so you can focus on the strategy behind the flow.

Your email automations are getting smarter, safer, and more trustworthy this cycle. Pause and resume a live automation without tearing it down. Set no-send dates, and scheduled emails go out the next eligible day instead. Stop the rest of a flow once someone converts, so buyers aren't still getting the "please buy" emails after they've already bought. And you'll be able to personalize send times per contact, so messages land when people are actually reading. Less over-mailing on your side, a better experience for your audience.

We're rebuilding Community live video on our own stack. When it lands, you'll have a consistent, reliable live video experience inside the Community, instead of leaning on an outside provider. Fewer dropped sessions, fewer surprises... just live video that works when you and your members show up for it.

A new in-app Notification Center is coming to bring the updates that matter right into Kajabi. Instead of digging through your inbox to find out what's new, you'll see timely, relevant announcements right where you already work. It'll run alongside email, not instead of it, so you stay in the loop on the features and changes that affect your business.

You'll be able to run your Kajabi business in your own language. We're translating the full admin experience into Spanish, so Spanish-speaking experts will be able to build, sell, and manage everything without fighting through an interface that only half makes sense. This covers the admin you work in every day... the content you create for your own audience will stay in whatever language you write it. It's a real welcome to one of the fastest-growing communities of experts anywhere.

Adding a team member shouldn't be an all-or-nothing choice when it comes to access. Today you pick from four fixed roles, which usually means handing over more access than you're comfortable with. Soon you'll be able to set permissions user by user. Less compromise, less risk, more control over exactly who can do what.

Amplify is our Hero ad platform that lets you run ads in other Heroes' newsletters. Join, set up your profile, run your first promotion, and the Heroes who collect the most leads win an all-expenses-paid trip to our Kajabi Open House plus a stay in Laguna Beach.

The challenge runs August 10th to August 31st, and it takes about two minutes to opt in.